7msports > Others Video > New Zealand rugby airline safety video goes viral
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SuggestedLeadIn: New Zealand's All Blacks have teamed up with former rugby rivals in a "Men In Black" themed safety video produced for national airline Air New Zealand.
Script: New Zealand's national airline have found a novel way to make flight safety more fun
And they've drafted in some famous faces to help get the message across...
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Coach Steve Hansen, rapping full-back Israel Dagg, Kieran Read and other players all feature alongside New Zealand recording artist Stan Walker - who keeps the melody going amongst men more used to singing the national anthem in public.
As a national rugby team sponsor, Air New Zealand cooked up the idea in collaberation with Columbia Pictures, who produced the Men in Black films.
As well as a familiar faces from the trilogy former Australian winger David Campese and ex-England captain both appear as baddies.
The video is now shown on all the airline's domestic and international flights - and it's become an overnight youtube sensation
New Zealand are the favourites to retain the Rugby World Cup. Their first warm-up match is at home to Australia on Saturday. No plane jouneys just yet then, but you can be sure they'll pay extra attention to the safety video when they leave for England next month.
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New Zealand rugby airline safety video goes viral
Saturday, August 15 2015Category:Others