Neymar can earn almost half a million euros for each social media post

Posted Friday, February 09, 2018 by

Neymar can earn almost half a million euros for each social media post

New analysis of Neymar's sponsorship earning potential show how the Paris Saint-Germain player is a money making machine.

On top of his 37 million euro annual salary for turning out in Ligue 1, the Brazilian is thought to make 459,000 euros for each advertisement across Twitter, Instagram and beyond, according to new analysis by Blinkfire.

"If we take into account all the content published in January by Neymar, we estimate a total value of 34 million euros," wrote Blinkfire commercial director Christian Olivares in Le Parisien. "This amount is what a brand should spend on advertising to achieve the same level of exposure."

This trend is only set to grow, as the winger's following continues to soar with 88.8 million on Instagram, 60 million on Facebook and a further 37.6 million on Twitter.

"A 459,000 euro fee for a post sponsored by Neymar would be the amount that a brand should be paying for an advertisement during a World Cup final," added president of Havas Sport & Entertainment Stephen Guerry.



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